As global trade continues to flourish and Chinese enterprises accelerate their 'going global' efforts, Yongli Jian Aluminum Industry actively responds to the national 'Belt and Road' initiative by deepening its economic and trade cooperation with Africa, the Middle East, and other regions. From May 9 to May 17, Wu Jun, the Party branch secretary and general manager of the company, joined the Foshan Trade Promotion Delegation (hereinafter referred to as 'the delegation') for an economic and trade exchange visit to Tanzania and Kenya in East Africa, and Qatar in the Middle East. This visit aims to explore new avenues for the international promotion of the company's products and brand building.
Tanzania trip: in-depth communication, accumulation of experience
In Dar es Salaam, the delegation held a bilateral trade and investment seminar at the Tanzania Investment Promotion Center (hereinafter referred to as "TANZania Investment Promotion Center"), where they had in-depth discussions with John M. Mnali, Director of Investment Promotion in Tanzania, on the local investment environment, policy incentives and industry development status.
A bilateral trade and investment symposium was held with the Tanzania Investment Center
The delegation also visited Lamemet Tanzania Branch and KEDA Tanzania Branch, where Mr.Wu had an in-depth understanding of the local production and operation conditions of the two enterprises, which accumulated valuable experience for Yongli Jian Aluminum Industry to further expand in the African market.
Visit the production line of Lafmet Tanzania branch
Visit the Lafmet Tanzania Furniture Gallery
Visit the production line of Kodak (Tanzania) Ceramic Factory
It is worth mentioning that the office building of KEDA Tanzania branch uses Yonglijian aluminum materials, which highlights the wide application and high quality of the company's products.
There are some doors and Windows in KEDA Tanzania office building that have not been removed from the protective film
It is made of Yonglijian aluminum
Wu Jun, general manager of Yongjian Aluminum Industry, walked into the China-Tanzania Industrial Park
Enter the KARIAKOO wholesale market, known as "the small Yiwu of East Africa"
Kenya trip: Extensive exchanges and cooperation
During the visit to Kenya, the delegation had extensive exchanges with the Kenya National Investment Promotion Agency, the Chinese General Chamber of Commerce and other institutions, and visited several key projects and commercial facilities. At the negotiation site, Wing On Jian Aluminum Industry and the Kenyan General Chamber of Commerce held on-site talks on a large hospital project, aiming to establish another landmark project.
In Nairobi, the capital of Kenya, Mr.Wu met with the company's sales engineering team and exchanged views with the Real Estate Chamber of Commerce of the Door and Window Factory.
Qatar trip: Discussing cooperation, saying goodbye to landmarks
In Qatar, Mr.Wu and his delegation had in-depth exchanges with the Qatar Free Zone Authority and had extensive discussions on economic and trade cooperation.
Mr.Wu was in the Qatar Free Zone Authority exchange
Meanwhile, Mr.Wu and his colleagues from Yonglijian in Qatar shared insights into the local market. The delegation also visited the ——BURJ ALMANA TOWER, a landmark in Qatar. Notably, the BURJ ALMANA TOWER is the curtain wall project that Yonglijian Aluminum won. With its advanced technology and extensive experience, Yonglijian Aluminum successfully overcame numerous challenges, ensuring the project's robust safety and timely completion. Today, the BURJ ALMANA TOWER stands as a world-class architectural marvel, becoming a landmark in Qatar and globally.
Mr.Wu and the delegation took a group photo in front of the BURJ ALMANA TOWER, which was awarded by Yonglijian Aluminum Industry
Qatar landmark hotel: BURJ ALMANA TOWER
Going deep into overseas markets, Yongli Jian Aluminum materials "go out"
Currently, Chinese enterprises 'going global' has become a key direction for development. Under the impetus of national strategies such as Belt and Road and supply-side reform, Africa and Qatar have become key areas for the Belt and Road initiative. Yongli Jian Aluminum Industry has been actively planning and expanding its presence in these overseas markets, including Kenya and Qatar. Notable buildings like the Diamond Tower in Kenya, the Israeli Embassy in Kenya, the UAP Tower (the second tallest building in Kenya), the MT Residential Area in Kenya, and the Burj Almanna Tower have all utilized Yongli Jian's aluminum materials. This not only highlights the high quality of the company's products but also underscores Yongli Jian Aluminum Industry's widespread recognition in the African market. Additionally, many landmark construction projects abroad also feature Yongli Jian's products.
Kenya Diamond Tower
Kenya UAP Tower (second tallest building in Kenya)
In the future, Yongli Jian Aluminum will continue to focus on building 'quality aluminum materials' while expanding into overseas markets. The company will enhance product innovation and R&D to offer more high-quality, environmentally friendly aluminum profiles to global consumers. Additionally, Yongli Jian Aluminum will actively support the national 'Belt and Road' initiative, contributing more to the economic and trade cooperation between China and Africa.